Dine. Dance. Celebrate.
There's nothing like a Vegas New Year Celebration atop the West Coast's tallest Tower. Standing 108 stories above the Strip, this unique vantage point is one of the best party locations on Earth to welcome the coming year.

Attract party goers in several regional and international advertising channels

Combine several party features into one cohesive collage with an emphasis on vivid color and movement 

Asset build:
- Concept
- Invitations
- Photography Collage
- Type Application
- Color Palette
- Layout Anatomy

This concept successfully helped sell-out the hotel and party venues for 3 consecutive years.

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